Whether you’re the CEO of Startup or a Scale Up, a CRO/CCO or Rev Ops leader who wants to learn more about what investors care about, or are just curious about SaaS GTM, take a read. This is from Insight Partners and frankly, refreshing that every business doesn’t necessarily have the some unit economics and they need very different investments / divestments based on the revenue story.

Here’s the link for the report.